About the Book:At a time when a radical reorientation of UK broadcasting policy is underway, this book offers a critical assessment of the current state of Public Service Broadcasting. Sir Alan Peacock’s seminal 1986 report into the financing of PSB has been credited with reshaping the broadcasting policy landscape and changing the way we think about the provision of broadcast goods in our society – Ofcom has been dubbed the ‘child of Peacock’. This volume looks at the origins, conduct and impact of the report and offers scenarios for the future of broadcasting in a digital media ecology. It will introduce readers to thinking from the report’s principal authors, Sir Alan Peacock, Sir Samuel Brittan and Peter Jay, alongside leading media historians.